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Top 10 Ecommerce Website Design Trends in 2022

If you plan to boost your eCommerce business, eCommerce website design should be at the core of your strategy. However, among all other ecommerce trends in ecommerce website design, three e-business trends are predicted to dominate ecommerce industry by 2022. These seven e-trends give an idea about the kind of ecommerce website design service that ecommerce website developers should follow to stay competitive and relevant.

Here we came up with e-trends in ecommerce website development according to ecommerce experts.

10 Ecommerce Website Design Trends 2022

Designing an ecommerce website can be a difficult task especially when it comes to picking new design trends. There are hundreds of new designs coming up every day and it is easy for one to get lost in them. Having said that, it would be imprudent of us if we don’t look at the current industry trends which clearly state that there are some new design trends coming our way.

Here is a list of the top 10 ecommerce website design trends which will rule in 2020 – 2022:

Design is Getting Emotional

Since ecommerce is getting more cluttered with e-businesses, businesses need to introduce something new in the market for grabbing customers’ attention. In near future, a website design that comes with a heart is going to be an overwhelming trend in ecommerce. The concept of emotional design is going to expand its wings further by 2022 which means more websites will be designed to make the customers feel something special.

For instance, Amazon’s Kindle series has great kindle fire designs that allow customers to feel as if they were reading a real book.

Sustainable Websites, No More Green Wash

Last year we wrote about how global warming and climate change is becoming the core issue of ecommerce website design trends. As per studies, most businesses like startups and small companies make use of recycled or sustainable resources for their websites yet these companies are not differentiating themselves from other ecommerce businesses for which sustainable web design is the only way out.

Ecommerce websites that are designed to make people feel great about their shopping experience will be judged on how customer-friendly they are towards the environment.

To make your ecommerce website more user-friendly environmental impact of your business should be considered while designing your ecommerce website.

Smart Assistants and Virtual Reality (VR)

Virtual reality is not something we can expect in near future; however, virtual assistants like Siri and Cortana, etc. will play a key role in ecommerce business by 2020. Since people are using more smart devices than regular PCs to shop online, it is suggested that developers should create ecommerce websites with Virtual Reality (VR) to improve the shopping experience by 2022.

Virtual reality is something that you can’t expect but virtual assistants like Siri and Cortana etc. will play a key role in ecommerce business by 2020. As per studies, most businesses like startups and small

The VR trend has already taken off and is expected to grow exponentially in the near future. VR technology will be integrated into ecommerce websites very soon, thus giving users a virtual shopping experience like never before.

This can attract more customers as they would love to test out products virtually before buying them. This trend of VR integration is predicted to upsurge by 2020.

An ecommerce website that is designed to make people feel great about their shopping experience will be judged on how much customer-friendly they are towards the environment.

To make your ecommerce website more user-friendly environmental impact of your business should be considered while designing your ecommerce website.

Live Video Streaming

Video streaming has been increasing among users with time, thus giving rise to living video streaming. This trend is expected to gain traction over the years and become a typical ecommerce website trend by 2022.

This is one of the best design trends which can increase page views and encourage customers to buy products on your site. Users who are video-oriented rather than text-oriented, prefer live streaming as they can connect with the brand owner like never before.

Geo-location Based Offerings

This is one of the most effective strategies to attract customers as they will be made offers and discounts based on their location. For example, if a customer is located near your store, you can offer him or her special discounts on products; this would make the person visit your site at least once.

This geolocation strategy will also allow you to analyze your customer’s shopping patterns and accordingly offer them discounts in the future. This trend is expected to rise exponentially by 2022,

Conversational Commerce

Many eCommerce brands are opting for a conversational commerce approach in order to make their customer’s experience more interactive and engaging. This trend is expected to increase exponentially in the future as it will provide the customers with a more personalized online shopping experience.

With conversational commerce, you can make your eCommerce website more interactive by allowing your customers to chat directly. With agents for clarifications or information on any product they would like to purchase; this way, you can reduce the average shopping cart abandonment rate.

Intelligent Product Recommendations

Today, customers are overwhelmed with choices while shopping online. This is why eCommerce websites need to suggest related products to their customers. In order to reduce product hunting time and allow them to purchase directly. The intelligent product recommendation trend is expected to grow exponentially by 2022.

As the name suggests, you can suggest products to customers on your website according to their previous purchase history. Therefore, you don’t need to waste time and money on marketing. And advertising of new products every now and then which ultimately leads to a bump in operational costs.

Visual Loyalty Cards

One of the best eCommerce trends gaining momentum nowadays is the introduction of loyalty cards. Brands can integrate eCommerce technology by letting their customers scan visual loyalty cards; this way, they don’t need to carry paper or plastic cards physically hence saving time and money.

This trend will help increase customer engagement on your website by allowing them. To share their shopping experience with others on social media. This is one of the best design trends which can allow brands to increase. Their online conversions attract more customers.

Artificial Intelligence

AI is a must-have technology for e-commerce websites. As it can help you personalize your customer’s experience with your products and services. With AI, you can reduce product hunting time by providing customers directly with the product they want to buy; this will help increase customer engagement and brand loyalty.

AI can also allow you to personalize your customers’ shopping experience as per their individual needs. And preferences that ultimately lead to a higher conversion rate on your website.

Live Chat

Today, live chat is one of the best channels through which eCommerce brands. Can communicate with their customers and provide them instant help. By integrating live chat on your website, you can increase customer engagement as well as conversions by up to 40%.

This trend of using live chat is expected to rise exponentially in the future. As it will be an integral part of any eCommerce platform by 2021.

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